Agencies Archives - Adpulp https://www.adpulp.com/category/agencies/ Advertising News and Know-How Wed, 18 Feb 2026 17:16:35 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.1 https://www.adpulp.com/wp-content/uploads/2020/09/cropped-adpulp-logo-reddark-grey-32x32.png Agencies Archives - Adpulp https://www.adpulp.com/category/agencies/ 32 32 29582147 The Getty Is “ALL FOR ART” https://www.adpulp.com/the-getty-is-all-for-art/ https://www.adpulp.com/the-getty-is-all-for-art/#respond Wed, 18 Feb 2026 17:16:35 +0000 https://www.adpulp.com/?p=40633 LOS ANGELES — The J. Paul Getty Trust introduced a new brand identity that captures the breadth and complexity of its work and defines and symbolizes what makes it unlike any other arts institution in the world. “This new design reflects Getty’s personality and where we are headed,” said Katherine E. Fleming, president and CEO […]

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Doner and Colle McCoy Merge to Form DonerColle Partners https://www.adpulp.com/doner-and-colle-mccoy-merge-to-form-donercolle-partners/ https://www.adpulp.com/doner-and-colle-mccoy-merge-to-form-donercolle-partners/#respond Tue, 10 Feb 2026 23:28:53 +0000 https://www.adpulp.com/?p=40609 DETROIT — Stagwell agencies Doner and Colle McVoy have joined forces to form DonerColle Partners, a new entity created to serve the brands that move America. As the Midwest emerges as the demographic and cultural center of today’s consumer landscape, DonerColle Partners is strategically positioned to help brands connect where it matters most. Unifying operations […]

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2025 Epica Awards Grand Prix Winners Announced https://www.adpulp.com/2025-epica-awards-grand-prix-winners-announced/ https://www.adpulp.com/2025-epica-awards-grand-prix-winners-announced/#respond Fri, 19 Dec 2025 19:25:29 +0000 https://www.adpulp.com/?p=40594 European agencies and brands dominated the Epica Awards this year. In fact, there’s not a single North American, South American, Australian, African, or Asian winner among the eight Grand Prix designees. The jury decided to award two Grand Prix in a pair of closely-fought categories (Film and Responsibility). In Film, which continues to shine in […]

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In New Spot from Mother, Claude.AI Is the AI for Problem Solvers https://www.adpulp.com/in-new-spot-from-mother-claude-ai-is-the-ai-for-problem-solvers/ https://www.adpulp.com/in-new-spot-from-mother-claude-ai-is-the-ai-for-problem-solvers/#respond Wed, 01 Oct 2025 17:40:51 +0000 https://www.adpulp.com/?p=40352 Claude.AI is the AI for problem solvers. In this new anthem spot from Mother, the narrator says, “There’s never been a better time to have a problem. To be stuck, to be overwhelmed, to be impatient, to be out of ideas, or out of your depth, out of breath.” No need to freak out. According to […]

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Zales and Anomaly Court Stylish Zillennials with Bling-Filled Ads https://www.adpulp.com/zales-and-anomaly-court-stylish-zillennials-with-bling-filled-ads/ https://www.adpulp.com/zales-and-anomaly-court-stylish-zillennials-with-bling-filled-ads/#respond Sat, 17 May 2025 21:03:23 +0000 https://www.adpulp.com/?p=40115 Zales* has launched a new campaign developed in partnership with Anomaly in New York. The jewelry for sale at Zales today is featured prominently in the advertising. The campaign is not high concept, but it is fashionable, dramatic, and it’s also clearly advertising (where  product and story are neatly intertwined). The line “Own It” punctuates […]

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Starbucks and Anomaly Combine To Brew Something Good https://www.adpulp.com/starbucks-and-anomaly-combine-to-brew-something-good/ https://www.adpulp.com/starbucks-and-anomaly-combine-to-brew-something-good/#respond Fri, 21 Mar 2025 16:15:27 +0000 https://www.adpulp.com/?p=40050 Starbucks and its new advertising agency Anomaly, are making interesting new product- and café-focused commercials. The cinematic spots feature soundtracks by AC/DC, The Ting Ting, and Willie Nelson. And smart copy. It starts in darkness. In countless neighborhoods before sunrise. And then suddenly, out of the darkness, energy. According to Marketing Dive, Starbucks executives including […]

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Holding Companies Seek Even Greater Profits In New M&A Deal https://www.adpulp.com/holding-companies-seek-even-greater-profits-in-new-ma-deal/ https://www.adpulp.com/holding-companies-seek-even-greater-profits-in-new-ma-deal/#respond Sun, 22 Dec 2024 22:55:02 +0000 https://www.adpulp.com/?p=39476 Mergers and acquisitions—it’s one way to grow a company beholden to its shareholders. Ad industry holding companies know all about it, given that they regularly acquire and then “hold” what were once independent and innovate agencies. Earlier this month in what could become the merger of all mergers, Omnicom announced its intentions to acquire Interpublic […]

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LiveOnNY Asks Holiday Shoppers to Give the Gift of a Lifetime https://www.adpulp.com/liveonny-asks-holiday-shoppers-to-give-the-gift-of-a-lifetime/ https://www.adpulp.com/liveonny-asks-holiday-shoppers-to-give-the-gift-of-a-lifetime/#comments Sat, 21 Dec 2024 15:34:16 +0000 https://www.adpulp.com/?p=39447 Holiday shoppers in Manhattan are being met with different sort of pitch this year, one that asks them to open their hearts and minds, not their wallets. DeVito/Verdi has a lot of experience working with healthcare concerns and pitching in to help cause-based organizations. In the agency’s latest campaign for LiveOnNY—the organ procurement organization for […]

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Did Stephanie McCarty Just Say What Other CMOs Are Thinking? https://www.adpulp.com/did-stephanie-mccarty-just-say-what-other-cmos-are-thinking/ Mon, 22 Apr 2024 21:19:52 +0000 https://www.adpulp.com/?p=37975 Stephanie McCarty is chief marketing and communications officer at Taylor Morrison Homes, a home builder based in Scottsdale, Arizona. McCarty is top of mind for a lot of agency leaders at the moment, because she used her LinkedIn page to speak some hard truths about the agency business. When her LinkedIn post went viral, Adweek […]

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Goodby Silverstein & Partners’ Adverganza Is A Bowl Unto Itself https://www.adpulp.com/goodby-silverstein-partners-adverganza-is-a-bowl-unto-itself/ https://www.adpulp.com/goodby-silverstein-partners-adverganza-is-a-bowl-unto-itself/#respond Fri, 09 Feb 2024 17:01:51 +0000 https://www.adpulp.com/?p=37918 The great majority of advertising agencies and the people who work for them never come close to making a Super Bowl commercial. Goodby Silverstein & Partners doesn’t have this problem. GS&P is in a league of its own. The legendary San Francisco agency has not one, but four spots airing during Sunday’s big game. This […]

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