Design Archives - Adpulp https://www.adpulp.com/category/design/ Advertising News and Know-How Wed, 18 Feb 2026 17:16:35 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.1 https://www.adpulp.com/wp-content/uploads/2020/09/cropped-adpulp-logo-reddark-grey-32x32.png Design Archives - Adpulp https://www.adpulp.com/category/design/ 32 32 29582147 The Getty Is “ALL FOR ART” https://www.adpulp.com/the-getty-is-all-for-art/ https://www.adpulp.com/the-getty-is-all-for-art/#respond Wed, 18 Feb 2026 17:16:35 +0000 https://www.adpulp.com/?p=40633 LOS ANGELES — The J. Paul Getty Trust introduced a new brand identity that captures the breadth and complexity of its work and defines and symbolizes what makes it unlike any other arts institution in the world. “This new design reflects Getty’s personality and where we are headed,” said Katherine E. Fleming, president and CEO […]

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]]> https://www.adpulp.com/the-getty-is-all-for-art/feed/ 0 40633 140,000 Packaged Goods Under One Academic Roof https://www.adpulp.com/140000-packaged-goods-under-one-academic-roof/ Thu, 11 Apr 2024 21:51:15 +0000 https://www.adpulp.com/?p=37961 Did you know that you can study the science of packaging at Michigan State University in East Lansing? In the fall of 1952, Packaging was created at Michigan State University as an academic discipline in the Department of Forest Products. The Packaging program was science and mathematics based with strong components in business, sociology and […]

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]]> 37961 Play with Words and Images https://www.adpulp.com/play-with-words-and-images/ Thu, 12 Oct 2023 22:15:30 +0000 https://www.adpulp.com/?p=37791 Edward Ruscha is an American fine artist with something significant to say about pop culture and advertising. His work, which sometimes looks like an ad, also has something to teach the makers of pop culture and advertising. According to The Tate: Words and phrases are at the centre of Ed Ruscha’s work and first appear […]

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]]> 37791 Heinz Brazil Is Improving the Tattoo Experience for All https://www.adpulp.com/heinz-brazil-is-improving-the-tattoo-experience-for-all/ https://www.adpulp.com/heinz-brazil-is-improving-the-tattoo-experience-for-all/#respond Thu, 30 Mar 2023 18:13:46 +0000 https://www.adpulp.com/?p=37680 In an innovative, relevant, and health-conscious move, Heinz Brazil is developing a proprietary “Heinz red” tattoo pigment using only non-harmful ingredients and making the ink available to tattoo parlors throughout Brazil. The action comes on news that color tattoo ink faces growing restrictions and outright bans in countries around the world. The European Union alone […]

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]]> https://www.adpulp.com/heinz-brazil-is-improving-the-tattoo-experience-for-all/feed/ 0 37680 Creativity, Uncaged https://www.adpulp.com/creativity-uncaged/ Tue, 05 Jan 2021 12:09:02 +0000 https://www.adpulp.com/?p=36335 Advertising is a visual medium. This is truer today than ever before because people don’t read, they glance. And with a world full of glancers and screen addicts, the high bar for “breakthrough creative” is now sky-high. Fine art breaks through Detailed illustrations of mythical and phantasmagorical birds take center stage in these striking posters […]

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]]> 36335 Welcome to New York, The State of Respect https://www.adpulp.com/welcome-to-new-york-the-state-of-respect/ Thu, 29 Oct 2020 11:15:33 +0000 https://adpulp.wpengine.com/?p=35788 Advertising can’t fix our largest societal problems. It can open eyes, hearts, and minds, without which no progress gets made. The following posters for the Metropolitan Transit Authority of New York contain some of the best poster art I’ve seen this year. The work from Conquistadors in Brooklyn also ranks as some of the best […]

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]]> 35788 How To Humanize A Technology Offering with Exceptional Brand Story and Brand Identity https://www.adpulp.com/how-to-humanize-a-technology-offering-with-exceptional-brand-story-and-brand-identity/ Thu, 01 Oct 2020 14:13:43 +0000 https://adpulp.wpengine.com/?p=35354 How do you send digital files that are too large for email? Specifically, which provider do you use? Dropbox? Dropsend? Sharefile? WeTransfer? One of these tech companies is an impressive marketer with a full suite of tools for creative people. One of these companies believes in the power of brand, art, story to separate it […]

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]]> 35354 Is Your Homepage All the Page You Need? https://www.adpulp.com/is-your-homepage-all-the-page-you-need/ Fri, 25 Sep 2020 15:26:42 +0000 https://adpulp.wpengine.com/?p=35232 For small businesses who need a website, there is a myriad of options, not all of them equal. Squarespace sells the dream in this new long-form commercial. The dream is that a website opens the door to commerce. Wake up, now! Thanks. Now, that you’re wide awake, let’s look at the pitch that Wix.com makes […]

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]]> 35232 Make the Logo Better! https://www.adpulp.com/make-the-logo-better/ Thu, 24 Sep 2020 18:40:09 +0000 https://adpulp.wpengine.com/?p=35195 In the beginning, there was pulp. We took this excess fiber from the communications industry and made it into something. This is what our logo looked like in 2004 when the site launched and for many years thereafter. Thank you, Shawn Hartley. In 2017, I hired a designer in Portland who had recently graduated from […]

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]]> 35195 I’ll Take ‘Creative Wizardry’ for $800, Alex https://www.adpulp.com/ill-take-creative-wizardry-for-800-alex/ Thu, 27 Aug 2020 11:23:05 +0000 https://adpulp.wpengine.com/?p=34880 Diminish a once-powerful industry and lose all respect inside and outside the agency. What is influencer marketing? What is programmatic? What is artificial intelligence? There is a virulent strain of stupid on the loose in the business world today. The disease leads those infected to strip the soul of creativity from the marketing communications industry. […]

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