Media Trends Archives - Adpulp https://www.adpulp.com/category/media-trends/ Advertising News and Know-How Tue, 14 Oct 2025 19:08:16 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.1 https://www.adpulp.com/wp-content/uploads/2020/09/cropped-adpulp-logo-reddark-grey-32x32.png Media Trends Archives - Adpulp https://www.adpulp.com/category/media-trends/ 32 32 29582147 Trump’s FTC Wants to Protect Far-Right Media Outlets https://www.adpulp.com/trumps-ftc-wants-to-protect-far-right-media-outlets/ https://www.adpulp.com/trumps-ftc-wants-to-protect-far-right-media-outlets/#respond Fri, 01 Aug 2025 19:59:15 +0000 https://www.adpulp.com/?p=40241 The Trump Administration wants to make a deal with the advertising industry. The deal goes like this: Support our friends who own far-right media outlets, and we’ll let you go about your business. Given how elite universities, the legal profession, and the free press have been treated recently, it’s not surprising that Omnicom’s proposed $13.5 […]

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]]> https://www.adpulp.com/trumps-ftc-wants-to-protect-far-right-media-outlets/feed/ 0 40241 No Humans Needed: Machines Will Make and Distribute the Ads https://www.adpulp.com/no-humans-needed-machines-will-make-and-distribute-the-ads/ https://www.adpulp.com/no-humans-needed-machines-will-make-and-distribute-the-ads/#respond Fri, 13 Jun 2025 17:17:06 +0000 https://www.adpulp.com/?p=40169 Meta is an advertising-fueled juggernaut. Its fourth quarter income was $48.39 billion, up 21% from the prior year. The company is minting money, and recently, Mark Zuckerberg said his company plans to further disrupt the advertising business with AI-assisted automation. According to two articles in The Guardian, Facebook’s new AI-powered tools will autogenerate an entire […]

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]]> https://www.adpulp.com/no-humans-needed-machines-will-make-and-distribute-the-ads/feed/ 0 40169 The Trump Team and His Backers Believe in the Power of Advertising https://www.adpulp.com/the-trump-team-and-his-backers-believe-in-the-power-of-advertising/ https://www.adpulp.com/the-trump-team-and-his-backers-believe-in-the-power-of-advertising/#respond Wed, 21 May 2025 16:08:22 +0000 https://www.adpulp.com/?p=40137 The election came and went, but the campaigning never ends. Welcome to the new not normal, where the Trump administration invests millions of dollars in advertising to persuade people who have already voted. Maybe you’ve seen the commercial from the Department of Homeland Security featuring its newly appointed leader, Kristi Noem (the former Governor of […]

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]]> https://www.adpulp.com/the-trump-team-and-his-backers-believe-in-the-power-of-advertising/feed/ 0 40137 Democracy Did Not Die In Darkness, But A Formerly Important Newspaper Did https://www.adpulp.com/democracy-did-not-die-in-darkness-but-a-formerly-important-newspaper-did/ https://www.adpulp.com/democracy-did-not-die-in-darkness-but-a-formerly-important-newspaper-did/#respond Wed, 19 Feb 2025 22:58:55 +0000 https://www.adpulp.com/?p=40027 Associated Press reporters have been barred from the White House and Air Force One because the venerable media business refuses to change the Gulf of Mexico to the Gulf of America. On the other side of the Constitutional issue is The Washington Post, which is doing whatever it can to please the nation’s Supreme Ruler. […]

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]]> https://www.adpulp.com/democracy-did-not-die-in-darkness-but-a-formerly-important-newspaper-did/feed/ 0 40027 America’s Top Technology Firms No Longer A Reliable Source of Truth https://www.adpulp.com/americas-top-technology-firms-no-longer-a-reliable-source-of-truth/ https://www.adpulp.com/americas-top-technology-firms-no-longer-a-reliable-source-of-truth/#respond Fri, 14 Feb 2025 17:11:51 +0000 https://www.adpulp.com/?p=40013 Google, Apple, Microsoft, et al, would rather kiss the Supreme Ruler’s ring than provide accurate information to its customers. According to The Guardian, Google’s online and mobile calendars no longer include references to Black History Month, Women’s History Month and LGBTQ+ holidays, among other events. Google is also rolling back its previous commitment to diversity, […]

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]]> https://www.adpulp.com/americas-top-technology-firms-no-longer-a-reliable-source-of-truth/feed/ 0 40013 Holding Companies Seek Even Greater Profits In New M&A Deal https://www.adpulp.com/holding-companies-seek-even-greater-profits-in-new-ma-deal/ https://www.adpulp.com/holding-companies-seek-even-greater-profits-in-new-ma-deal/#respond Sun, 22 Dec 2024 22:55:02 +0000 https://www.adpulp.com/?p=39476 Mergers and acquisitions—it’s one way to grow a company beholden to its shareholders. Ad industry holding companies know all about it, given that they regularly acquire and then “hold” what were once independent and innovate agencies. Earlier this month in what could become the merger of all mergers, Omnicom announced its intentions to acquire Interpublic […]

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]]> https://www.adpulp.com/holding-companies-seek-even-greater-profits-in-new-ma-deal/feed/ 0 39476 Federal Judge in Florida “Keeps It Simple for the State of Florida” https://www.adpulp.com/federal-judge-in-florida-keeps-it-simple-for-the-state-of-florida/ Sun, 20 Oct 2024 14:15:23 +0000 https://www.adpulp.com/?p=38850 In Texas, the Attorney General’s office has a nasty habit of using the courts to interfere with citizens groups, churches, and others working for the common good. Now, Florida is taking the litigious path. The state’s Surgeon General’s office wants to bring criminal charges against any broadcasters airing an advertisement it doesn’t like. Right now, […]

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]]> 38850 When Content Degrades and Distracts, Advertising Suffers Too https://www.adpulp.com/when-content-degrades-and-distracts-advertising-suffers-too/ https://www.adpulp.com/when-content-degrades-and-distracts-advertising-suffers-too/#respond Wed, 01 May 2024 12:00:22 +0000 https://www.adpulp.com/?p=37984 Advertising is a parasite that depends on the blood of its host—news and entertainment content—for its survival. When the body or in this case the media industry is sick, the parasite too will suffer. This is the conclusion, although not the language, of Mike Follett, managing director of eye-tracking company Lumen Research (and a former […]

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]]> https://www.adpulp.com/when-content-degrades-and-distracts-advertising-suffers-too/feed/ 0 37984 Is LLMO the New SEO? https://www.adpulp.com/is-llmo-the-new-seo/ Fri, 26 Apr 2024 17:45:04 +0000 https://www.adpulp.com/?p=37980 Two Harvard professors looked into the future of AI’s impact on the world wide web and what they saw wasn’t pretty. Judith Donath, a fellow at Harvard’s Berkman Klein Center for Internet and Society, and Bruce Schneier, a fellow and lecturer at the Harvard Kennedy School published their projections in The Atlantic. Here’s a short […]

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]]> 37980 The Loss of Freedom Is Never Obvious at First https://www.adpulp.com/the-loss-of-freedom-is-never-obvious-at-first/ Sat, 20 Apr 2024 15:11:08 +0000 https://www.adpulp.com/?p=37972 “Trust the Free Press. Not Pretty Words.” That’s the message from Reporters Without Borders Germany. To commemorate the group’s 30th anniversary, Innocean Berlin in collaboration with Stink Films Berlin produced a series of moving films, plus posters, digital out-of-home, and social media. The three films in the campaign are powerful cinematic expressions of what’s at […]

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