Economic Indicators Archives - Adpulp https://www.adpulp.com/category/economic-indicators/ Advertising News and Know-How Mon, 11 Aug 2025 17:36:34 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.1 https://www.adpulp.com/wp-content/uploads/2020/09/cropped-adpulp-logo-reddark-grey-32x32.png Economic Indicators Archives - Adpulp https://www.adpulp.com/category/economic-indicators/ 32 32 29582147 Holding Companies Are Struggling to Hold Their Value https://www.adpulp.com/holding-companies-are-struggling-to-hold-their-value/ https://www.adpulp.com/holding-companies-are-struggling-to-hold-their-value/#respond Mon, 11 Aug 2025 17:36:34 +0000 https://www.adpulp.com/?p=40265 Omnicom and WPP are clearing regulatory hurdles and preparing to merge. Both holding companies are also struggling in today’s tumultuous economic environment. WPP reported a 71% slump in profits for the first half of its financial year. For its part, Omnicom saw its revenue inch up by 4.2 percent in the second quarter, but its […]

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New York Is Doing Its Part to Make America Worth Visiting Again https://www.adpulp.com/new-york-is-doing-its-part-to-make-america-worth-visiting-again/ https://www.adpulp.com/new-york-is-doing-its-part-to-make-america-worth-visiting-again/#respond Thu, 19 Jun 2025 16:49:33 +0000 https://www.adpulp.com/?p=40186 International travelers spent a record $254 billion in the US last year. Things look notably different this year. White House travel bans, a constant barrage of insults, and hostility towards all sorts of people have quickly led to the possibility of billions of dollars in losses for the US travel industry, as Canadians, Mexicans, and […]

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The Trump Team and His Backers Believe in the Power of Advertising https://www.adpulp.com/the-trump-team-and-his-backers-believe-in-the-power-of-advertising/ https://www.adpulp.com/the-trump-team-and-his-backers-believe-in-the-power-of-advertising/#respond Wed, 21 May 2025 16:08:22 +0000 https://www.adpulp.com/?p=40137 The election came and went, but the campaigning never ends. Welcome to the new not normal, where the Trump administration invests millions of dollars in advertising to persuade people who have already voted. Maybe you’ve seen the commercial from the Department of Homeland Security featuring its newly appointed leader, Kristi Noem (the former Governor of […]

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Now Watching “Quantum Marketing with Raja Rajamannar” https://www.adpulp.com/now-watching-quantum-marketing-with-raja-rajamannar/ https://www.adpulp.com/now-watching-quantum-marketing-with-raja-rajamannar/#respond Mon, 28 Apr 2025 20:20:00 +0000 https://www.adpulp.com/?p=40095 Quantum Marketing with Raja Rajamannar is a new Bloomberg Originals series hosted by Mastercard’s Chief Marketing & Communications Officer and author of Quantum Marketing: Mastering the New Marketing Mindset for Tomorrow’s Consumers. The series contains six episodes that delve into the future of marketing in the face of rapidly emerging technologies. In the episode “How […]

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Surprise Surprise, Consumer Sentiment Is In the Dumpster https://www.adpulp.com/surprise-surprise-consumer-sentiment-is-in-the-dumpster/ https://www.adpulp.com/surprise-surprise-consumer-sentiment-is-in-the-dumpster/#respond Tue, 15 Apr 2025 16:11:14 +0000 https://www.adpulp.com/?p=40075 For advertising to impact buying decisions, people need to feel confident about spending money. Given the price of goods and the daily chaos emanating from The White House today, confident is not how people are feeling at this moment in time. Consumer sentiment plunged 11% this month to a preliminary reading of 50.8, the second-lowest […]

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Make America the Land of White Male Conformity Again https://www.adpulp.com/make-america-the-land-of-white-male-conformity-again/ https://www.adpulp.com/make-america-the-land-of-white-male-conformity-again/#comments Sat, 22 Feb 2025 16:15:05 +0000 https://www.adpulp.com/?p=40037 In order to impress the new administration in Washington, soldiers from the Culture War have entered the sliding glass doors of America’s most prominent retailers—a fact that increasingly threatens their ability to make their own business decisions and operate stores profitably. Three days into his job, Florida’s new Attorney General James Uthmeier announced a class-action […]

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America’s Top Technology Firms No Longer A Reliable Source of Truth https://www.adpulp.com/americas-top-technology-firms-no-longer-a-reliable-source-of-truth/ https://www.adpulp.com/americas-top-technology-firms-no-longer-a-reliable-source-of-truth/#respond Fri, 14 Feb 2025 17:11:51 +0000 https://www.adpulp.com/?p=40013 Google, Apple, Microsoft, et al, would rather kiss the Supreme Ruler’s ring than provide accurate information to its customers. According to The Guardian, Google’s online and mobile calendars no longer include references to Black History Month, Women’s History Month and LGBTQ+ holidays, among other events. Google is also rolling back its previous commitment to diversity, […]

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McConaughey, Harrelson, and Friends Are “True to Texas” https://www.adpulp.com/mcconaughey-harrelson-and-friends-are-true-to-texas/ https://www.adpulp.com/mcconaughey-harrelson-and-friends-are-true-to-texas/#respond Sat, 01 Feb 2025 17:48:20 +0000 https://www.adpulp.com/?p=39991 Last week, the Texas Senate announced its budget includes $498 million to revamp the Texas Film Incentive. The state wants to encourage film and TV production in the state, and to encourage the state’s lawmakers, a group of famous actors with ties to Texas have made a video pitch. Matthew McConaughey and Woody Harrelson reunite […]

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Holding Companies Seek Even Greater Profits In New M&A Deal https://www.adpulp.com/holding-companies-seek-even-greater-profits-in-new-ma-deal/ https://www.adpulp.com/holding-companies-seek-even-greater-profits-in-new-ma-deal/#respond Sun, 22 Dec 2024 22:55:02 +0000 https://www.adpulp.com/?p=39476 Mergers and acquisitions—it’s one way to grow a company beholden to its shareholders. Ad industry holding companies know all about it, given that they regularly acquire and then “hold” what were once independent and innovate agencies. Earlier this month in what could become the merger of all mergers, Omnicom announced its intentions to acquire Interpublic […]

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Musk Rebranded Trump? That’s Not What Happened https://www.adpulp.com/musk-rebranded-trump-thats-not-what-happened/ https://www.adpulp.com/musk-rebranded-trump-thats-not-what-happened/#respond Sun, 17 Nov 2024 17:12:13 +0000 https://www.adpulp.com/?p=38881 Kyle Chayka is a staff writer at The New Yorker. He wrote a piece after the election about Elon Musk’s impact on the Trump brand. Here’s a small excerpt to chew on. It’s hard to overstate the success that a Trump-Musk axis has already had in rebranding Trump’s image.… In the company of Musk—redolent of […]

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