Butter is everything at Land O’Lakes. Award-winning advertising is everything at Martin Agency.
Combine the two and commercials like this happen:
Martin’s creative team tapped artist/designer/director Kyle Bean and the team at Hornet to get meticulous for the dairy.
Bean and his team hand-crafted, seamless stop-motion animations. Every single set element was custom made, down to the ends of paintbrushes to create the tiny wheat fields.
Music and lyrics were crafted specifically for the creative concept by Lullatone, a Japanese musical duo based in Nagoya.
See more behind-the-scenes action:
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