{"id":24703,"date":"2017-08-08T20:38:41","date_gmt":"2017-08-09T01:38:41","guid":{"rendered":"https:\/\/adpulp.wpengine.com\/?p=24703"},"modified":"2017-08-16T10:37:49","modified_gmt":"2017-08-16T15:37:49","slug":"epica-award-show-marked-point-difference","status":"publish","type":"post","link":"https:\/\/www.adpulp.com\/epica-award-show-marked-point-difference\/","title":{"rendered":"Epica Is An Award Show With A Marked Point of Difference"},"content":{"rendered":"<p>Too many award shows are back-slapping affairs where hungover creative directors drop a bean in a cup when they see a campaign they like. There&#8217;s a much higher standard for the industry&#8217;s output\u2014the intended audience for the work. Did they bite or did they ignore? That&#8217;s the ultimate test of any ad campaign. <\/p>\n<p>Having said that, <em>there are<\/em> a handful of award shows that are either so prestigious (Cannes, One Show, Communications Arts) or otherwise remarkable, that they deserve consideration from agencies seeking greater recognition. Epica is one such award show, because <a href=\"http:\/\/www.epica-awards.com?adpulp\">Epica<\/a> is the only global creative prize awarded by journalists working for marketing and communications magazines around the world. <\/p>\n<p><a href=\"http:\/\/www.epica-awards.com?adpulp\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/adpulp.wpengine.com\/wp-content\/uploads\/2017\/08\/385x160_fba6bc26fa-1.gif\" alt=\"\" width=\"385\" height=\"160\" class=\"aligncenter size-large wp-image-24708\" \/><\/a><\/p>\n<p>Launched 31 years ago, today Epica is an international celebration of creativity, attracting thousands of entries from more than 70 countries.<\/p>\n<p>More than 60 editors and senior journalists serve on the Epica jury, from AdPulp in the U.S. to <a href=\"https:\/\/www.wuv.de\/\">Werben &#038; Verkaufen<\/a> in Germany and everywhere in between. <\/p>\n<p>See the full <a href=\"http:\/\/www.epica-awards.com\/awards\/jury\">jury member list<\/a>.<\/p>\n<p>The awards ceremony will be held this year on November 16 at the <a href=\"http:\/\/www.besl-eventagentur.de\/leistungen\/meistersaal\/\">Meistersaal in Berlin<\/a>, a historic concert hall built in 1910.<\/p>\n<p>Submissions end on September 31st. Act today. It&#8217;s time to show me (a juror) and the world what you got.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Too many award shows are back-slapping affairs where hungover creative directors drop a bean in a cup when they see a campaign they like. There&#8217;s a much higher standard for the industry&#8217;s output\u2014the intended audience for the work. Did they bite or did they ignore? That&#8217;s the ultimate test of any ad campaign. Having said [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":24743,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[39,27,29],"tags":[],"class_list":{"0":"post-24703","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-awards","8":"category-media-trends","9":"category-self-promotion","10":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Epica Is An Award Show With A Marked Point of Difference - Adpulp<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.adpulp.com\/epica-award-show-marked-point-difference\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Epica Is An Award Show With A Marked Point of Difference - Adpulp\" \/>\n<meta property=\"og:description\" content=\"Too many award shows are back-slapping affairs where hungover creative directors drop a bean in a cup when they see a campaign they like. There&#8217;s a much higher standard for the industry&#8217;s output\u2014the intended audience for the work. Did they bite or did they ignore? That&#8217;s the ultimate test of any ad campaign. 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In fact, there's not a single North American, South American, Australian, African, or Asian winner among the eight Grand Prix designees. The jury decided to award two Grand Prix in a pair of closely-fought categories (Film and Responsibility). 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The words are nails on a chalkboard: \u201cIt writes itself.\u201d A phrase frequently punctuated with a laugh, the free and easy chuckle of someone who doesn\u2019t have to go and do the writing.\u2026","rel":"","context":"In &quot;Ad People&quot;","block_context":{"text":"Ad People","link":"https:\/\/www.adpulp.com\/category\/ad-people\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2019\/09\/An-influencer.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2019\/09\/An-influencer.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2019\/09\/An-influencer.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2019\/09\/An-influencer.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":36935,"url":"https:\/\/www.adpulp.com\/havas-studios-is-a-new-kind-of-content-producer-for-brands\/","url_meta":{"origin":24703,"position":3},"title":"Havas Studios Is A New Kind of Content Producer for Brands","author":"Epica Press Club","date":"May 31, 2021","format":false,"excerpt":"Editor's Note: The following article was written and kindly provided by Mark Tungate of Epica Press Club. Havas Group may have just cracked the production challenge of the multi-platform digital era. In partnership with Wellcom Worldwide, the holding company has created a world-spanning creative production network called Havas Studios. 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One of the most demanding positions in advertising requires a blend of attention to detail, authority, business flair, people skills, flexibility and \u2013 yes \u2013 a love of creativity.\u2026","rel":"","context":"In &quot;Ad People&quot;","block_context":{"text":"Ad People","link":"https:\/\/www.adpulp.com\/category\/ad-people\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2019\/02\/advertising-account-director.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2019\/02\/advertising-account-director.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2019\/02\/advertising-account-director.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2019\/02\/advertising-account-director.jpg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2019\/02\/advertising-account-director.jpg?resize=1050%2C600&ssl=1 3x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2019\/02\/advertising-account-director.jpg?resize=1400%2C800&ssl=1 4x"},"classes":[]},{"id":29696,"url":"https:\/\/www.adpulp.com\/traffic-managers-keep-the-flow-alive\/","url_meta":{"origin":24703,"position":5},"title":"Traffic Managers Love Processes That Keep The Flow Alive","author":"Epica Press Club","date":"April 29, 2019","format":false,"excerpt":"Editor\u2019s note: The following article was generously provided to Adpulp.com by\u00a0Epica Press Club. They may not have the starry status of the creative folk you see on juries or on stage at advertising festivals, but without heads of traffic and the managers who work for them, large organizations would malfunction.\u2026","rel":"","context":"In &quot;Ad People&quot;","block_context":{"text":"Ad People","link":"https:\/\/www.adpulp.com\/category\/ad-people\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2019\/04\/traffic-manager.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2019\/04\/traffic-manager.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2019\/04\/traffic-manager.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2019\/04\/traffic-manager.jpg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2019\/04\/traffic-manager.jpg?resize=1050%2C600&ssl=1 3x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2019\/04\/traffic-manager.jpg?resize=1400%2C800&ssl=1 4x"},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/posts\/24703","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/comments?post=24703"}],"version-history":[{"count":0,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/posts\/24703\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/media\/24743"}],"wp:attachment":[{"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/media?parent=24703"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/categories?post=24703"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/tags?post=24703"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}