{"id":28839,"date":"2019-01-28T15:27:09","date_gmt":"2019-01-28T23:27:09","guid":{"rendered":"https:\/\/adpulp.wpengine.com\/?p=28839"},"modified":"2019-01-28T15:35:37","modified_gmt":"2019-01-28T23:35:37","slug":"all-work-and-no-play-makes-johnnie-and-joanie-witless-screen-zombies","status":"publish","type":"post","link":"https:\/\/www.adpulp.com\/all-work-and-no-play-makes-johnnie-and-joanie-witless-screen-zombies\/","title":{"rendered":"All Work And No Play Makes Johnnie and Joanie Witless Screen Zombies"},"content":{"rendered":"\n<p>Advertising like law, journalism, technology, engineering, medicine, and other professions demands countless hours from its workers. This, despite damning evidence that productivity and creativity fall flat after about six hours of concentrated work.<\/p>\n\n\n\n<p>According to the&nbsp;<a class=\"\" href=\"https:\/\/www.bls.gov\/tus\/charts\/\">Bureau of Labor Statistics<\/a>, the average American works 44 hours per week, or 8.8 hours per day. A 2014&nbsp;<a class=\"\" href=\"http:\/\/www.gallup.com\/poll\/175286\/hour-workweek-actually-longer-seven-hours.aspx\">national Gallup poll<\/a>&nbsp;put the average number at 47 hours per week, or 9.4 hours per day, with many saying they work 50 hours per week. In demanding, competitive industries like tech and finance, professionals work in excess of 60 hours a week as a rule and are available constantly by smartphone.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>When did performative workaholism become a lifestyle?<\/p><\/blockquote>\n\n\n\n<p>The question comes from Erin Griffith, a <a href=\"https:\/\/www.nytimes.com\/2019\/01\/26\/business\/against-hustle-culture-rise-and-grind-tgim.html\">New York Times<\/a> journalist based in the newspaper&#8217;s San Francisco bureau. Her latest article is about Millenials pretending to love their work and how employers routinely exploit this labor pool.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>In San Francisco, where I live, I\u2019ve noticed that the concept of productivity has taken on an almost spiritual dimension. Techies here have internalized the idea \u2014 rooted in the Protestant work ethic \u2014 that work is not something you do to get what you want; the work itself is all. Therefore any life hack or company perk that optimizes their day, allowing them to fit in even more work, is not just desirable but inherently good<\/p><\/blockquote>\n\n\n\n<p>If you need to pause for a barf break, I understand. <\/p>\n\n\n\n<iframe loading=\"lazy\" src=\"https:\/\/giphy.com\/embed\/snEoxV8grx3by\" width=\"480\" height=\"255\" frameBorder=\"0\" class=\"giphy-embed\" allowFullScreen><\/iframe><p><a href=\"https:\/\/giphy.com\/gifs\/dislike-barf-snEoxV8grx3by\">via GIPHY<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Back Away from the Work Religion Slowly <\/h2>\n\n\n\n<p>The agency business has been overworking its horses for years and getting away with it. There are as many sad stories as there are dysfunctional teams. <\/p>\n\n\n\n<p>Maybe you have worked in a soul-sucking agency culture where you were routinely asked to come in on weekends and stay at the office into the wee hours, night after night. Maybe you felt obligated to stay late even though your work was done. If so, can I ask how did all that work out for you? Were you handsomely rewarded for your efforts? Or did you simply get to keep your job at the shameless sweatshop? <\/p>\n\n\n\n<p>Toxic agency cultures are like fraternities. Once you&#8217;ve made it through the hazing period and been accepted as a full-fledged member, it&#8217;s increasingly likely that you will become a code enforcer who makes sure no one escapes the <g class=\"gr_ gr_17 gr-alert gr_spell gr_inline_cards gr_run_anim ContextualSpelling ins-del multiReplace\" id=\"17\" data-gr-id=\"17\">humilia<\/g>tions and torturous treatment that you endured. That just wouldn&#8217;t be fair. <\/p>\n\n\n\n<p>Griffith&#8217;s article is the kind of demystifying business journalism I&#8217;d like to see much more of. Here&#8217;s another keen observation from the front lines:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>For congregants of the Cathedral of Perpetual Hustle, spending time on anything that\u2019s nonwork related has become a reason to feel guilty.&nbsp;<\/p><p><\/p><\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">Automatons Don&#8217;t Deal In Human Insights<\/h2>\n\n\n\n<p>A lot of creative directors and agency owners say, \u201cIt\u2019s all about the work.\u201d What they don\u2019t say is, \u201cWe\u2019re perfectly willing to make&nbsp;<em>you<\/em>&nbsp;unhappy in order to make&nbsp;<em>us<\/em>&nbsp;famous and rich.\u201d<\/p>\n\n\n\n<p>This is not complicated\u2014people who are overworked and unhappy at work are no good to themselves or anyone else. <a href=\"https:\/\/bonehook.com\/2017\/09\/23\/trust-team-perform-standards-terms\/\">Go outside and play!<\/a> Because that\u2019s how you loosen up and find a way to pull amazing ideas out of thin air.<\/p>\n\n\n\n<figure class=\"wp-block-embed-flickr wp-block-embed is-type-photo is-provider-flickr\"><div class=\"wp-block-embed__wrapper\">\n<a href=\"https:\/\/www.flickr.com\/photos\/davidburn\/45888160184\/\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/live.staticflickr.com\/4823\/45888160184_06c1d373dc_z.jpg\" alt=\" \" width=\"480\" height=\"640\" \/><\/a>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Advertising like law, journalism, technology, engineering, medicine, and other professions demands countless hours from its workers. This, despite damning evidence that productivity and creativity fall flat after about six hours of concentrated work. According to the&nbsp;Bureau of Labor Statistics, the average American works 44 hours per week, or 8.8 hours per day. A 2014&nbsp;national Gallup [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":28841,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6,187,111,161,38,54],"tags":[],"class_list":{"0":"post-28839","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ad-people","8":"category-data","9":"category-digital","10":"category-industry-analysis","11":"category-lifestyle-marketing","12":"category-workspaces","13":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>All Work And No Play Makes Johnnie and Joanie Witless Screen Zombies - Adpulp<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.adpulp.com\/all-work-and-no-play-makes-johnnie-and-joanie-witless-screen-zombies\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"All Work And No Play Makes Johnnie and Joanie Witless Screen Zombies - Adpulp\" \/>\n<meta property=\"og:description\" content=\"Advertising like law, journalism, technology, engineering, medicine, and other professions demands countless hours from its workers. This, despite damning evidence that productivity and creativity fall flat after about six hours of concentrated work. According to the&nbsp;Bureau of Labor Statistics, the average American works 44 hours per week, or 8.8 hours per day. A 2014&nbsp;national Gallup [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.adpulp.com\/all-work-and-no-play-makes-johnnie-and-joanie-witless-screen-zombies\/\" \/>\n<meta property=\"og:site_name\" content=\"Adpulp\" \/>\n<meta property=\"article:published_time\" content=\"2019-01-28T23:27:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-01-28T23:35:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/adpulp.com\/wp-content\/uploads\/2019\/01\/workers-gathered-around-the-screen.jpg?fit=2250%2C1500&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"2250\" \/>\n\t<meta property=\"og:image:height\" content=\"1500\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"David Burn\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@davidburn\" \/>\n<meta name=\"twitter:site\" content=\"@adpulp\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"David Burn\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.adpulp.com\/all-work-and-no-play-makes-johnnie-and-joanie-witless-screen-zombies\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.adpulp.com\/all-work-and-no-play-makes-johnnie-and-joanie-witless-screen-zombies\/\"},\"author\":{\"name\":\"David Burn\",\"@id\":\"https:\/\/www.adpulp.com\/#\/schema\/person\/40be2d95bd1121a5f5da567c4059856c\"},\"headline\":\"All Work And No Play Makes Johnnie and Joanie Witless Screen Zombies\",\"datePublished\":\"2019-01-28T23:27:09+00:00\",\"dateModified\":\"2019-01-28T23:35:37+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.adpulp.com\/all-work-and-no-play-makes-johnnie-and-joanie-witless-screen-zombies\/\"},\"wordCount\":560,\"publisher\":{\"@id\":\"https:\/\/www.adpulp.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.adpulp.com\/all-work-and-no-play-makes-johnnie-and-joanie-witless-screen-zombies\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.adpulp.com\/wp-content\/uploads\/2019\/01\/workers-gathered-around-the-screen.jpg\",\"articleSection\":[\"Ad People\",\"Data\",\"Digital\",\"Industry Analysis\",\"Lifestyle Marketing\",\"Workspaces\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.adpulp.com\/all-work-and-no-play-makes-johnnie-and-joanie-witless-screen-zombies\/\",\"url\":\"https:\/\/www.adpulp.com\/all-work-and-no-play-makes-johnnie-and-joanie-witless-screen-zombies\/\",\"name\":\"All Work And No Play Makes Johnnie and Joanie Witless Screen Zombies - 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According to Inc. the majority of small-business owners work at least 50 hours per week, according to a recent poll -- far more than the national average of 33.8 hours per week reported\u2026","rel":"","context":"Similar post","block_context":{"text":"Similar post","link":""},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1891,"url":"https:\/\/www.adpulp.com\/tv_doesnt_know\/","url_meta":{"origin":28839,"position":1},"title":"TV Doesn&#8217;t Know It&#8217;s Dead","author":"David Burn","date":"January 9, 2006","format":false,"excerpt":"NYT: Even with increased competition from video games, the Internet, DVD's and portable devices, the average television viewing time has risen four minutes a day so far this season over the same period last season. The increase in viewing (from 4 hours and 35 minutes to 4 hours and 39\u2026","rel":"","context":"In &quot;Media Trends&quot;","block_context":{"text":"Media Trends","link":"https:\/\/www.adpulp.com\/category\/media-trends\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":6567,"url":"https:\/\/www.adpulp.com\/people_with_pow\/","url_meta":{"origin":28839,"position":2},"title":"People With Powerful Profiles","author":"David Burn","date":"April 3, 2009","format":false,"excerpt":"Todd Andrlik, the PR man in Chicago who created The AdAge 150, has been making Power Profile posts on his blog. His latest subject is my friend Rob Walker, author of Buying In, the \"Consumed\" column in The New York Times Sunday Magazine and Murketing, an online journal. Here's one\u2026","rel":"","context":"In &quot;Ad People&quot;","block_context":{"text":"Ad People","link":"https:\/\/www.adpulp.com\/category\/ad-people\/"},"img":{"alt_text":"worldoftodd.jpg","src":"https:\/\/i0.wp.com\/adpulp.wpengine.com\/archive\/2009\/04\/03\/worldoftodd.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":2527,"url":"https:\/\/www.adpulp.com\/looking_in_the\/","url_meta":{"origin":28839,"position":3},"title":"Looking In The MySpace Mirror","author":"David Burn","date":"May 2, 2006","format":false,"excerpt":"USA TODAY is running a piece about brands trying to recreate the success of MySpace. Coca-Cola appears to be the most successful imitator to date. More than 8 million people average five hours per month on the site, where they can write about their favorite bands, mix and share music,\u2026","rel":"","context":"In &quot;Brands&quot;","block_context":{"text":"Brands","link":"https:\/\/www.adpulp.com\/category\/brands\/"},"img":{"alt_text":"mycoke.jpg","src":"https:\/\/i0.wp.com\/adpulp.wpengine.com\/archive\/mycoke.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":38954,"url":"https:\/\/www.adpulp.com\/uber-eats-reminds-football-fans-that-theyre-hungry\/","url_meta":{"origin":28839,"position":4},"title":"Uber Eats Reminds Football Fans That They&#8217;re Hungry","author":"David Burn","date":"November 25, 2024","format":false,"excerpt":"One thing I love about watching soccer on TV is the complete lack of commercial breaks until half time. The great American game of football makes no such allowances and thus it takes much longer to watch. 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