{"id":30101,"date":"2019-06-04T08:17:41","date_gmt":"2019-06-04T13:17:41","guid":{"rendered":"https:\/\/adpulp.wpengine.com\/?p=30101"},"modified":"2019-07-12T19:19:43","modified_gmt":"2019-07-13T00:19:43","slug":"wayne-coyne-joins-deeplocal-as-experience-designer","status":"publish","type":"post","link":"https:\/\/www.adpulp.com\/wayne-coyne-joins-deeplocal-as-experience-designer\/","title":{"rendered":"Wayne Coyne Joins Deeplocal As Experience Designer"},"content":{"rendered":"<p>How many times have you heard that agencies can no longer attract the best talent? If you&#8217;re like me, you&#8217;ve heard it one too many times, which makes this story a smile-inducing moment.<\/p>\n<p>According to Lindsay Rittenhouse at <a href=\"https:\/\/adage.com\/article\/agency-news\/flaming-lips-frontman-wayne-coyne-joins-wpps-deeplocal\/2173541\">Ad Age<\/a>,\u00a0The Flaming Lips frontman Wayne Coyne is joining <a href=\"http:\/\/deeplocal.com\/about.html\">Deeplocal<\/a> as an experience designer.<\/p>\n<p>No, the band is not breaking up. The band is intrigued by what it can do with machines, specifically what kind of music it can make.<\/p>\n<h2>Fruit Genie Is the New Piano<\/h2>\n<p>How did Wayne Coyne and Deeplocal get together?<\/p>\n<p>&#8220;Anyone who is involved in robots, I am automatically interested in them,&#8221; Coyne told Ad Age. Deeplocal, which was founded at Carnegie Mellon University in Pittsburgh, is interested in robots.<\/p>\n<p><a href=\"https:\/\/twitter.com\/theflaminglips\">The Flaming Lips<\/a> recently collaborated with Deeplocal and Google&#8217;s AI team, Magenta, to create &#8220;<a class=\" inline-paragraph-link\" href=\"http:\/\/deeplocal.com\/projects\/flaming-lips.html\">Fruit Genie,<\/a>&#8221; which the band incorporated into its headline concert <a href=\"https:\/\/www.stereogum.com\/2043070\/watch-the-flaming-lips-play-a-bowl-of-fruit-at-google-io\/video\/\">at Google I\/O<\/a> in May.<\/p>\n<p><span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe loading=\"lazy\" class=\"youtube-player\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/HGWkQP9lVPw?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-US&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\"><\/iframe><\/span><\/p>\n<p>&nbsp;<\/p>\n<p>Deeplocal CEO Nathan Martin, said, &#8220;One thing that we originally thought was, &#8216;hey, we&#8217;re going to build stuff for the live show.&#8217; And then we were way more in sync with Wayne as a marketer. He understands what we understand about marketing [about] simple stories, [catering to] short attention spans, make something that people can remember, be different.&#8221;<\/p>\n<p>I can&#8217;t say for sure what Coyne&#8217;s role will be at Deeplocal, but I see him as an active participant. This is not the guy you turn to for a symbolic gesture. Coyne is an inventor who lives at the edge of musical exploration. Deeplocal is fortunate that his interests happen to intersect with their needs.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>How many times have you heard that agencies can no longer attract the best talent? If you&#8217;re like me, you&#8217;ve heard it one too many times, which makes this story a smile-inducing moment. According to Lindsay Rittenhouse at Ad Age,\u00a0The Flaming Lips frontman Wayne Coyne is joining Deeplocal as an experience designer. No, the band [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":30105,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6,47,74,56],"tags":[],"class_list":{"0":"post-30101","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ad-people","8":"category-celebrity-endorsement","9":"category-design","10":"category-experiential","11":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Wayne Coyne Joins Deeplocal As Experience Designer - Adpulp<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.adpulp.com\/wayne-coyne-joins-deeplocal-as-experience-designer\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Wayne Coyne Joins Deeplocal As Experience Designer - Adpulp\" \/>\n<meta property=\"og:description\" content=\"How many times have you heard that agencies can no longer attract the best talent? If you&#8217;re like me, you&#8217;ve heard it one too many times, which makes this story a smile-inducing moment. According to Lindsay Rittenhouse at Ad Age,\u00a0The Flaming Lips frontman Wayne Coyne is joining Deeplocal as an experience designer. 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If you're not up on Arkansas advertising industry history, let it be known that Jay, Ross and Chris Cranford are\u2026","rel":"","context":"In &quot;Ad People&quot;","block_context":{"text":"Ad People","link":"https:\/\/www.adpulp.com\/category\/ad-people\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2015\/01\/Cranford-bros_Little-Rock.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2015\/01\/Cranford-bros_Little-Rock.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2015\/01\/Cranford-bros_Little-Rock.jpg?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":278,"url":"https:\/\/www.adpulp.com\/west_wayne_thaw\/","url_meta":{"origin":30101,"position":5},"title":"West Wayne Thaws Out","author":"David Burn","date":"December 9, 2004","format":false,"excerpt":"Adweek reports Minneapolis-based Buffalo Wild Wings is flying south to West Wayne with their $2 million account. West Wayne has offices in Tampa and Atlanta. West Wayne is also the agency famed Minneapolis copywriter, Luke Sullivan, fled to a few years ago. I'm not exactly sure where Mr. Sullivan, author\u2026","rel":"","context":"In &quot;Agencies&quot;","block_context":{"text":"Agencies","link":"https:\/\/www.adpulp.com\/category\/agencies\/"},"img":{"alt_text":"MOSIDinoFries.jpg","src":"https:\/\/i0.wp.com\/adpulp.wpengine.com\/archive\/MOSIDinoFries.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/posts\/30101","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/comments?post=30101"}],"version-history":[{"count":0,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/posts\/30101\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/media\/30105"}],"wp:attachment":[{"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/media?parent=30101"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/categories?post=30101"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/tags?post=30101"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}