{"id":32341,"date":"2020-02-12T14:03:27","date_gmt":"2020-02-12T20:03:27","guid":{"rendered":"https:\/\/adpulp.wpengine.com\/?p=32341"},"modified":"2020-02-12T17:51:46","modified_gmt":"2020-02-12T23:51:46","slug":"ford-v-ferrari-a-classic-tale-of-suits-versus-creatives","status":"publish","type":"post","link":"https:\/\/www.adpulp.com\/ford-v-ferrari-a-classic-tale-of-suits-versus-creatives\/","title":{"rendered":"<i>FORD v FERRARI<\/i>: A Classic Tale of Suits Versus Creatives"},"content":{"rendered":"<p>Have you seen <em>FORD v FERRARI<\/em>?<\/p>\n<p>It&#8217;s the true story of the visionary American car designer Carroll Shelby and the fearless British-born driver Ken Miles, who together battled corporate interference, the laws of physics, and their own personal demons to build a revolutionary race car for Ford Motor Company and take on the dominating race cars of Enzo Ferrari at the <a href=\"https:\/\/en.wikipedia.org\/wiki\/24_Hours_of_Le_Mans\">24 Hours of Le Mans<\/a> in France in 1966.<\/p>\n<p><span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe loading=\"lazy\" class=\"youtube-player\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/I3h9Z89U9ZA?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-US&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\"><\/iframe><\/span><\/p>\n<p>It&#8217;s a highly entertaining film that car buffs will love.<\/p>\n<p>The film also skewers &#8220;the suits&#8221; at Ford, including Henry Ford, Jr. Lee Iacocca is the only Ford executive with half a clue in the film. If you&#8217;re Ford&#8217;s CMO or CEO, you might love the free advertising that <em>FORD v FERRARI<\/em> provides, but at what cost? While the portrayals of real Ford execs are from 50+ years ago, the events that drive the narrative forward are as relevant today as they were then. Corporate blindness caused by executive arrogance is the key takeaway, and arrogance was in the water in Detroit at the time\u2014a fact that led to the city&#8217;s decline, and the domestic auto industry&#8217;s fall and <a href=\"https:\/\/theweek.com\/articles\/454749\/auto-bailout-officially-over-heres-what-america-lost-gained\">the federal bailouts<\/a> that followed.<\/p>\n<p>Whether or not you like cars and racing, there are universal threads in the film that you&#8217;re likely to appreciate. Sadly, many of us know what it&#8217;s like to have a boss who does not listen, who thinks he knows it all, and who is willing to diminish you in front of the team and sabotage your best efforts.<\/p>\n<p>Another central thread in the film is the value of craftsmanship, especially when contrasted with automation. Ferraris are made by hand in an Italian studio. Fords, not so much. Plenty of people working in media, marketing, and advertising can relate.<\/p>\n<h2>Are You Willing To Fight for Your Ideas? It May Cost You<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-32349\" src=\"https:\/\/adpulp.wpengine.com\/wp-content\/uploads\/2020\/02\/FORD_v_FERRARI___Official_Trailer_2__HD____20th_Century_FOX_-_YouTube-1.png\" alt=\"\" width=\"1158\" height=\"536\" srcset=\"https:\/\/www.adpulp.com\/wp-content\/uploads\/2020\/02\/FORD_v_FERRARI___Official_Trailer_2__HD____20th_Century_FOX_-_YouTube-1.png 1158w, https:\/\/www.adpulp.com\/wp-content\/uploads\/2020\/02\/FORD_v_FERRARI___Official_Trailer_2__HD____20th_Century_FOX_-_YouTube-1-300x139.png 300w, https:\/\/www.adpulp.com\/wp-content\/uploads\/2020\/02\/FORD_v_FERRARI___Official_Trailer_2__HD____20th_Century_FOX_-_YouTube-1-1024x474.png 1024w, https:\/\/www.adpulp.com\/wp-content\/uploads\/2020\/02\/FORD_v_FERRARI___Official_Trailer_2__HD____20th_Century_FOX_-_YouTube-1-768x355.png 768w\" sizes=\"auto, (max-width: 1158px) 100vw, 1158px\" \/><\/p>\n<p>Advertising&#8217;s survivors learn to let the criticism of their work roll off their backs. Because the criticism will come, and ideas, a.k.a. &#8220;your babies&#8221; will be killed. Over and over again. But great creatives don&#8217;t let it derail them because they have a deep reservoir of new solutions inside of them waiting to come out.<\/p>\n<p>In the film, the two people who know how to win at Le Mans are hired to bring Ford a victory over Ferrari. The tension in the film centers around Ford&#8217;s inability to get out of its own way, so its goal can be realized.<\/p>\n<p>The film reveals a deep lack of faith in ideas, in expertise and experts who wield it, and in an individual&#8217;s right to hold a strong point of view. The corporate team, Ford, in this case, wants top-down control. They demand obedience and the biting of one&#8217;s tongue from every participant. But creative people don&#8217;t play that game. The truth is too important for them to subvert it for profit, or to keep the peace.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Have you seen FORD v FERRARI? It&#8217;s the true story of the visionary American car designer Carroll Shelby and the fearless British-born driver Ken Miles, who together battled corporate interference, the laws of physics, and their own personal demons to build a revolutionary race car for Ford Motor Company and take on the dominating race [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":32344,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6,72],"tags":[],"class_list":{"0":"post-32341","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ad-people","8":"category-clients-from-hell","9":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>FORD v FERRARI: A Classic Tale of Suits Versus Creatives - Adpulp<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.adpulp.com\/ford-v-ferrari-a-classic-tale-of-suits-versus-creatives\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"FORD v FERRARI: A Classic Tale of Suits Versus Creatives - Adpulp\" \/>\n<meta property=\"og:description\" content=\"Have you seen FORD v FERRARI? It&#8217;s the true story of the visionary American car designer Carroll Shelby and the fearless British-born driver Ken Miles, who together battled corporate interference, the laws of physics, and their own personal demons to build a revolutionary race car for Ford Motor Company and take on the dominating race [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.adpulp.com\/ford-v-ferrari-a-classic-tale-of-suits-versus-creatives\/\" \/>\n<meta property=\"og:site_name\" content=\"Adpulp\" \/>\n<meta property=\"article:published_time\" content=\"2020-02-12T20:03:27+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-02-12T23:51:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/adpulp.com\/wp-content\/uploads\/2020\/02\/FORD_v_FERRARI___Official_Trailer_2__HD____20th_Century_FOX_-_YouTube.png?fit=1148%2C534&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"1148\" \/>\n\t<meta property=\"og:image:height\" content=\"534\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"David Burn\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@davidburn\" \/>\n<meta name=\"twitter:site\" content=\"@adpulp\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"David Burn\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.adpulp.com\/ford-v-ferrari-a-classic-tale-of-suits-versus-creatives\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.adpulp.com\/ford-v-ferrari-a-classic-tale-of-suits-versus-creatives\/\"},\"author\":{\"name\":\"David Burn\",\"@id\":\"https:\/\/www.adpulp.com\/#\/schema\/person\/40be2d95bd1121a5f5da567c4059856c\"},\"headline\":\"FORD v FERRARI: A Classic Tale of Suits Versus Creatives\",\"datePublished\":\"2020-02-12T20:03:27+00:00\",\"dateModified\":\"2020-02-12T23:51:46+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.adpulp.com\/ford-v-ferrari-a-classic-tale-of-suits-versus-creatives\/\"},\"wordCount\":512,\"publisher\":{\"@id\":\"https:\/\/www.adpulp.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.adpulp.com\/ford-v-ferrari-a-classic-tale-of-suits-versus-creatives\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.adpulp.com\/wp-content\/uploads\/2020\/02\/FORD_v_FERRARI___Official_Trailer_2__HD____20th_Century_FOX_-_YouTube.png\",\"articleSection\":[\"Ad People\",\"Clients From Hell\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.adpulp.com\/ford-v-ferrari-a-classic-tale-of-suits-versus-creatives\/\",\"url\":\"https:\/\/www.adpulp.com\/ford-v-ferrari-a-classic-tale-of-suits-versus-creatives\/\",\"name\":\"FORD v FERRARI: A Classic Tale of Suits Versus Creatives - 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For people who love the feel of acceleration and the sound of a V8 engine and the freedom of the open road, the muscle car is a chariot. 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Citing research indicating that nearly half of potential American car buyers don't know the difference among a hybrid, a\u2026","rel":"","context":"In &quot;Advocacy&quot;","block_context":{"text":"Advocacy","link":"https:\/\/www.adpulp.com\/category\/advocacy\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/adpulp.wpengine.com\/wp-content\/uploads\/2011\/11\/Ford_EV.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":7034,"url":"https:\/\/www.adpulp.com\/one_way_or_the\/","url_meta":{"origin":32341,"position":2},"title":"One Way Or The Other, Ford&#8217;s &#8220;Fiesta Movement&#8221; Is Textbook Bound","author":"David Burn","date":"September 2, 2009","format":false,"excerpt":"Ford, a legendary brand that is part of the fabric of American culture, is out in front on the race to embrace social media. Last April, we brought Ford's Fiesta Movement to your attention. Now USA TODAY is on the story. In April, Ford tapped 100 top bloggers and gave\u2026","rel":"","context":"In &quot;Social Media&quot;","block_context":{"text":"Social Media","link":"https:\/\/www.adpulp.com\/category\/social-media\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":8645,"url":"https:\/\/www.adpulp.com\/ford_borrows_so\/","url_meta":{"origin":32341,"position":3},"title":"Ford Borrows Some Surfer Cool In Hopes That You&#8217;ll Want An Adventure Vehicle","author":"David Burn","date":"January 10, 2011","format":false,"excerpt":"Ford agency-of-record, Team Detroit, tapped into a diverse talent pool that includes creative shop Mutt Industries and acclaimed surf-movie director, Chris Malloy, to create the new, 2011 campaign for Ford entitled, \"Go. Do.\" \"We always like collaborating with great minds and Mutt brought enormous energy and enthusiasm to this,\" said\u2026","rel":"","context":"In &quot;Car Account&quot;","block_context":{"text":"Car Account","link":"https:\/\/www.adpulp.com\/category\/car-account\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":8118,"url":"https:\/\/www.adpulp.com\/shopping_for_po\/","url_meta":{"origin":32341,"position":4},"title":"Shopping For Pointy Shoes? Cool, Buy A Car.","author":"David Burn","date":"July 15, 2010","format":false,"excerpt":"Ford Fiesta is chillin' with the hipsters in Portland this month. According to The Oregonian, Ford will share space with a clothing retailer Local35 by day. At night, the so-called \"pop-up\" shop will host parties and a concert series put on by Spin Magazine. 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