{"id":33007,"date":"2020-04-03T10:37:07","date_gmt":"2020-04-03T15:37:07","guid":{"rendered":"https:\/\/adpulp.wpengine.com\/?p=33007"},"modified":"2020-04-03T10:37:07","modified_gmt":"2020-04-03T15:37:07","slug":"put-your-hand-down-suitor-man","status":"publish","type":"post","link":"https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/","title":{"rendered":"Put Your Hand Down, Suitor Man"},"content":{"rendered":"<p><a href=\"http:\/\/bruketa-zinic.com\/\">Bruketa&amp;Zinic&amp;Grey<\/a> in Zagreb, Croatia has smartly modified existing creative to create a whole new message for today&#8217;s social distancing-sensitive audience.<\/p>\n<p>The agency&#8217;s client, Karlova\u010dko beer, has adapted its year-old <em>Among Your Own<\/em> creative for this COVID-19 infested time.<\/p>\n<p>First, let&#8217;s see the adaptation:<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/player.vimeo.com\/video\/403260049?color=e3a1a4&amp;title=0&amp;byline=0&amp;portrait=0\" width=\"640\" height=\"360\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Now, let&#8217;s view the original:<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/player.vimeo.com\/video\/381297211?color=e3a1a4&amp;title=0&amp;byline=0&amp;portrait=0\" width=\"640\" height=\"360\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>The TV commercial was directed by a BAFTA Best Film winner, Niall McCormick, a Scotsman who has been living in Zagreb for almost two decades.<\/p>\n<p>The music is authored by Tamara Obrovac, a Croatian musician, the Porin winner, nominated for BBC 3 World Music Award, whose music expression fits perfectly into this story.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-33012\" src=\"https:\/\/adpulp.wpengine.com\/wp-content\/uploads\/2020\/04\/Heineken_Croatia_Karlovacko_Beer__Stay_In_Your_Crate_Crib_on_Vimeo_1.png\" alt=\"\" width=\"873\" height=\"468\" srcset=\"https:\/\/www.adpulp.com\/wp-content\/uploads\/2020\/04\/Heineken_Croatia_Karlovacko_Beer__Stay_In_Your_Crate_Crib_on_Vimeo_1.png 873w, https:\/\/www.adpulp.com\/wp-content\/uploads\/2020\/04\/Heineken_Croatia_Karlovacko_Beer__Stay_In_Your_Crate_Crib_on_Vimeo_1-300x161.png 300w, https:\/\/www.adpulp.com\/wp-content\/uploads\/2020\/04\/Heineken_Croatia_Karlovacko_Beer__Stay_In_Your_Crate_Crib_on_Vimeo_1-768x412.png 768w\" sizes=\"auto, (max-width: 873px) 100vw, 873px\" \/><\/p>\n<p>Karlova\u010dko is a popular beer in Croatia and Bosnia-Herzegovina. It is the signature product of brewer Karlova\u010dka Pivovara, a Heineken International subsidiary, located in the city of Karlovac.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bruketa&amp;Zinic&amp;Grey in Zagreb, Croatia has smartly modified existing creative to create a whole new message for today&#8217;s social distancing-sensitive audience. The agency&#8217;s client, Karlova\u010dko beer, has adapted its year-old Among Your Own creative for this COVID-19 infested time. First, let&#8217;s see the adaptation: Now, let&#8217;s view the original: The TV commercial was directed by a [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":33011,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[326,67,127],"tags":[],"class_list":{"0":"post-33007","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-covid-19","8":"category-directors","9":"category-creative-review","10":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Put Your Hand Down, Suitor Man - Adpulp<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Put Your Hand Down, Suitor Man - Adpulp\" \/>\n<meta property=\"og:description\" content=\"Bruketa&amp;Zinic&amp;Grey in Zagreb, Croatia has smartly modified existing creative to create a whole new message for today&#8217;s social distancing-sensitive audience. The agency&#8217;s client, Karlova\u010dko beer, has adapted its year-old Among Your Own creative for this COVID-19 infested time. First, let&#8217;s see the adaptation: Now, let&#8217;s view the original: The TV commercial was directed by a [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/\" \/>\n<meta property=\"og:site_name\" content=\"Adpulp\" \/>\n<meta property=\"article:published_time\" content=\"2020-04-03T15:37:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i2.wp.com\/adpulp.com\/wp-content\/uploads\/2020\/04\/Heineken_Croatia_Karlovacko_Beer__Stay_In_Your_Crate_Crib_on_Vimeo.png?fit=784%2C414&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"784\" \/>\n\t<meta property=\"og:image:height\" content=\"414\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"David Burn\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@davidburn\" \/>\n<meta name=\"twitter:site\" content=\"@adpulp\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"David Burn\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/\"},\"author\":{\"name\":\"David Burn\",\"@id\":\"https:\/\/www.adpulp.com\/#\/schema\/person\/40be2d95bd1121a5f5da567c4059856c\"},\"headline\":\"Put Your Hand Down, Suitor Man\",\"datePublished\":\"2020-04-03T15:37:07+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/\"},\"wordCount\":145,\"publisher\":{\"@id\":\"https:\/\/www.adpulp.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.adpulp.com\/wp-content\/uploads\/2020\/04\/Heineken_Croatia_Karlovacko_Beer__Stay_In_Your_Crate_Crib_on_Vimeo.png\",\"articleSection\":[\"COVID-19\",\"Directors\",\"Featured Creative\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/\",\"url\":\"https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/\",\"name\":\"Put Your Hand Down, Suitor Man - Adpulp\",\"isPartOf\":{\"@id\":\"https:\/\/www.adpulp.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.adpulp.com\/wp-content\/uploads\/2020\/04\/Heineken_Croatia_Karlovacko_Beer__Stay_In_Your_Crate_Crib_on_Vimeo.png\",\"datePublished\":\"2020-04-03T15:37:07+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/#primaryimage\",\"url\":\"https:\/\/www.adpulp.com\/wp-content\/uploads\/2020\/04\/Heineken_Croatia_Karlovacko_Beer__Stay_In_Your_Crate_Crib_on_Vimeo.png\",\"contentUrl\":\"https:\/\/www.adpulp.com\/wp-content\/uploads\/2020\/04\/Heineken_Croatia_Karlovacko_Beer__Stay_In_Your_Crate_Crib_on_Vimeo.png\",\"width\":784,\"height\":414},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.adpulp.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Put Your Hand Down, Suitor Man\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.adpulp.com\/#website\",\"url\":\"https:\/\/www.adpulp.com\/\",\"name\":\"Adpulp\",\"description\":\"Advertising News and Know-How\",\"publisher\":{\"@id\":\"https:\/\/www.adpulp.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.adpulp.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.adpulp.com\/#organization\",\"name\":\"Adpulp\",\"url\":\"https:\/\/www.adpulp.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.adpulp.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/i0.wp.com\/adpulp.com\/wp-content\/uploads\/2020\/10\/adpulp-logo-mark-only-light-bkgrd_2-copy.png?fit=1200%2C1200&ssl=1\",\"contentUrl\":\"https:\/\/i0.wp.com\/adpulp.com\/wp-content\/uploads\/2020\/10\/adpulp-logo-mark-only-light-bkgrd_2-copy.png?fit=1200%2C1200&ssl=1\",\"width\":1200,\"height\":1200,\"caption\":\"Adpulp\"},\"image\":{\"@id\":\"https:\/\/www.adpulp.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/x.com\/adpulp\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.adpulp.com\/#\/schema\/person\/40be2d95bd1121a5f5da567c4059856c\",\"name\":\"David Burn\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.adpulp.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/fdf3f0b3e0239a9f14952ebf8e2297d4e292b39764ea35ad02f412901b9bd99a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/fdf3f0b3e0239a9f14952ebf8e2297d4e292b39764ea35ad02f412901b9bd99a?s=96&d=mm&r=g\",\"caption\":\"David Burn\"},\"description\":\"David Burn is the co-founder, editor, and publisher of Adpulp.com. David joined the ad agency business in 1997 as a copywriter and then worked for seven agencies in five states prior to launching Bonehook in 2010. Today, David is a writer, brand strategist, and leader of creative teams in Austin, TX.\",\"sameAs\":[\"http:\/\/www.davidburn.com\/\",\"https:\/\/x.com\/@davidburn\"],\"url\":\"https:\/\/www.adpulp.com\/author\/david-burn\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Put Your Hand Down, Suitor Man - Adpulp","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/","og_locale":"en_US","og_type":"article","og_title":"Put Your Hand Down, Suitor Man - Adpulp","og_description":"Bruketa&amp;Zinic&amp;Grey in Zagreb, Croatia has smartly modified existing creative to create a whole new message for today&#8217;s social distancing-sensitive audience. The agency&#8217;s client, Karlova\u010dko beer, has adapted its year-old Among Your Own creative for this COVID-19 infested time. First, let&#8217;s see the adaptation: Now, let&#8217;s view the original: The TV commercial was directed by a [&hellip;]","og_url":"https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/","og_site_name":"Adpulp","article_published_time":"2020-04-03T15:37:07+00:00","og_image":[{"width":784,"height":414,"url":"https:\/\/i2.wp.com\/adpulp.com\/wp-content\/uploads\/2020\/04\/Heineken_Croatia_Karlovacko_Beer__Stay_In_Your_Crate_Crib_on_Vimeo.png?fit=784%2C414&ssl=1","type":"image\/png"}],"author":"David Burn","twitter_card":"summary_large_image","twitter_creator":"@davidburn","twitter_site":"@adpulp","twitter_misc":{"Written by":"David Burn","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/#article","isPartOf":{"@id":"https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/"},"author":{"name":"David Burn","@id":"https:\/\/www.adpulp.com\/#\/schema\/person\/40be2d95bd1121a5f5da567c4059856c"},"headline":"Put Your Hand Down, Suitor Man","datePublished":"2020-04-03T15:37:07+00:00","mainEntityOfPage":{"@id":"https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/"},"wordCount":145,"publisher":{"@id":"https:\/\/www.adpulp.com\/#organization"},"image":{"@id":"https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/#primaryimage"},"thumbnailUrl":"https:\/\/www.adpulp.com\/wp-content\/uploads\/2020\/04\/Heineken_Croatia_Karlovacko_Beer__Stay_In_Your_Crate_Crib_on_Vimeo.png","articleSection":["COVID-19","Directors","Featured Creative"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/","url":"https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/","name":"Put Your Hand Down, Suitor Man - Adpulp","isPartOf":{"@id":"https:\/\/www.adpulp.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/#primaryimage"},"image":{"@id":"https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/#primaryimage"},"thumbnailUrl":"https:\/\/www.adpulp.com\/wp-content\/uploads\/2020\/04\/Heineken_Croatia_Karlovacko_Beer__Stay_In_Your_Crate_Crib_on_Vimeo.png","datePublished":"2020-04-03T15:37:07+00:00","breadcrumb":{"@id":"https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/#primaryimage","url":"https:\/\/www.adpulp.com\/wp-content\/uploads\/2020\/04\/Heineken_Croatia_Karlovacko_Beer__Stay_In_Your_Crate_Crib_on_Vimeo.png","contentUrl":"https:\/\/www.adpulp.com\/wp-content\/uploads\/2020\/04\/Heineken_Croatia_Karlovacko_Beer__Stay_In_Your_Crate_Crib_on_Vimeo.png","width":784,"height":414},{"@type":"BreadcrumbList","@id":"https:\/\/www.adpulp.com\/put-your-hand-down-suitor-man\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.adpulp.com\/"},{"@type":"ListItem","position":2,"name":"Put Your Hand Down, Suitor Man"}]},{"@type":"WebSite","@id":"https:\/\/www.adpulp.com\/#website","url":"https:\/\/www.adpulp.com\/","name":"Adpulp","description":"Advertising News and Know-How","publisher":{"@id":"https:\/\/www.adpulp.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.adpulp.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.adpulp.com\/#organization","name":"Adpulp","url":"https:\/\/www.adpulp.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.adpulp.com\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/adpulp.com\/wp-content\/uploads\/2020\/10\/adpulp-logo-mark-only-light-bkgrd_2-copy.png?fit=1200%2C1200&ssl=1","contentUrl":"https:\/\/i0.wp.com\/adpulp.com\/wp-content\/uploads\/2020\/10\/adpulp-logo-mark-only-light-bkgrd_2-copy.png?fit=1200%2C1200&ssl=1","width":1200,"height":1200,"caption":"Adpulp"},"image":{"@id":"https:\/\/www.adpulp.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/x.com\/adpulp"]},{"@type":"Person","@id":"https:\/\/www.adpulp.com\/#\/schema\/person\/40be2d95bd1121a5f5da567c4059856c","name":"David Burn","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.adpulp.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/fdf3f0b3e0239a9f14952ebf8e2297d4e292b39764ea35ad02f412901b9bd99a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/fdf3f0b3e0239a9f14952ebf8e2297d4e292b39764ea35ad02f412901b9bd99a?s=96&d=mm&r=g","caption":"David Burn"},"description":"David Burn is the co-founder, editor, and publisher of Adpulp.com. David joined the ad agency business in 1997 as a copywriter and then worked for seven agencies in five states prior to launching Bonehook in 2010. Today, David is a writer, brand strategist, and leader of creative teams in Austin, TX.","sameAs":["http:\/\/www.davidburn.com\/","https:\/\/x.com\/@davidburn"],"url":"https:\/\/www.adpulp.com\/author\/david-burn\/"}]}},"jetpack_featured_media_url":"https:\/\/www.adpulp.com\/wp-content\/uploads\/2020\/04\/Heineken_Croatia_Karlovacko_Beer__Stay_In_Your_Crate_Crib_on_Vimeo.png","jetpack_shortlink":"https:\/\/wp.me\/p207Fp-8An","jetpack-related-posts":[{"id":33334,"url":"https:\/\/www.adpulp.com\/this-is-etsys-moment\/","url_meta":{"origin":33007,"position":0},"title":"This Is Etsy&#8217;s Moment","author":"David Burn","date":"April 27, 2020","format":false,"excerpt":"Amazon.com is positioned to win right now, but the Seattle-based behemoth isn't the only winner. For people seeking to buy direct from the maker, Etsy.com is the way to go. Etsy reported first-quarter consolidated gross merchandise sales jumped 32% year-on-year to $1.4 billion. The Brooklyn, N.Y., company is also doing\u2026","rel":"","context":"In &quot;COVID-19&quot;","block_context":{"text":"COVID-19","link":"https:\/\/www.adpulp.com\/category\/covid-19\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2020\/04\/Etsy-funiture-maker.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2020\/04\/Etsy-funiture-maker.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2020\/04\/Etsy-funiture-maker.png?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2020\/04\/Etsy-funiture-maker.png?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2020\/04\/Etsy-funiture-maker.png?resize=1050%2C600&ssl=1 3x"},"classes":[]},{"id":33618,"url":"https:\/\/www.adpulp.com\/this-commercial-features-the-voice-and-music-of-nina-simone\/","url_meta":{"origin":33007,"position":1},"title":"This Commercial Features the Voice and Music of Nina Simone","author":"David Burn","date":"May 18, 2020","format":false,"excerpt":"Vous etes seuls, mais je d\u00e9sire etre avec vous. Before we consider how Nina Simone's song is used in a commercial, let's consider the song. https:\/\/youtu.be\/_YYEeOf9mDs The song is from Simone's 1982 album, Fodder on My Wings, and it expresses the perfect sentiment for this pandemic-ridden time. You are alone,\u2026","rel":"","context":"In &quot;COVID-19&quot;","block_context":{"text":"COVID-19","link":"https:\/\/www.adpulp.com\/category\/covid-19\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2020\/05\/French-delivery-1.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2020\/05\/French-delivery-1.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2020\/05\/French-delivery-1.png?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2020\/05\/French-delivery-1.png?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2020\/05\/French-delivery-1.png?resize=1050%2C600&ssl=1 3x"},"classes":[]},{"id":4350,"url":"https:\/\/www.adpulp.com\/im_a_winner\/","url_meta":{"origin":33007,"position":2},"title":"I&#8217;m A Winner!","author":"David Burn","date":"October 9, 2007","format":false,"excerpt":"I've concepted and delivered consumer promotions for a number of years now. There are many different types of promotions to develop, not just sweepstakes. In fact, sweeps are the last refuge of a desperate creative team. Naturally, Starbucks knows this. Which is why the coffee giant's current in-store promotion simply\u2026","rel":"","context":"In &quot;Promotions&quot;","block_context":{"text":"Promotions","link":"https:\/\/www.adpulp.com\/category\/promotions\/"},"img":{"alt_text":"Starbux_Song_Day.jpg","src":"https:\/\/i0.wp.com\/adpulp.wpengine.com\/archive\/2007\/10\/09\/Starbux_Song_Day.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":33014,"url":"https:\/\/www.adpulp.com\/big-brands-make-creative-adjustments-during-covid-19-pandemic\/","url_meta":{"origin":33007,"position":3},"title":"Big Brands Make Creative Adjustments During COVID-19 Pandemic","author":"David Burn","date":"April 4, 2020","format":false,"excerpt":"The COVID-19 pandemic is altering the business landscape in dramatic ways. The retail sector is CLOSED, except for grocery stores, and restaurants that offer takeout or delivery. Airlines and hotels are operating on the thinnest of ice with next to no revenue. Millions of people are now working from home,\u2026","rel":"","context":"In &quot;COVID-19&quot;","block_context":{"text":"COVID-19","link":"https:\/\/www.adpulp.com\/category\/covid-19\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2020\/04\/COVID-19-creative-adjustments.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2020\/04\/COVID-19-creative-adjustments.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2020\/04\/COVID-19-creative-adjustments.png?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2020\/04\/COVID-19-creative-adjustments.png?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2020\/04\/COVID-19-creative-adjustments.png?resize=1050%2C600&ssl=1 3x"},"classes":[]},{"id":33506,"url":"https:\/\/www.adpulp.com\/as-always-progressive-finds-its-way\/","url_meta":{"origin":33007,"position":4},"title":"As Always, Progressive Finds Its Way","author":"David Burn","date":"May 9, 2020","format":false,"excerpt":"Are you tired of seeing commercials with zero production values? Commercials shot on iPhones? Or commercials captured from a Zoom chat and edited in post? Have some patience! This trend\u2014borne of dire necessity\u2014has just begun. Plus, not all Zoom chats are created equal. Let's take a look... https:\/\/youtu.be\/TvHm9ccW8-w Shot on\u2026","rel":"","context":"In &quot;Celebrity Endorsement&quot;","block_context":{"text":"Celebrity Endorsement","link":"https:\/\/www.adpulp.com\/category\/celebrity-endorsement\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2020\/05\/WFH___Mara_Unmuted___Progressive_Insurance_Commercial_-_YouTube_1.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2020\/05\/WFH___Mara_Unmuted___Progressive_Insurance_Commercial_-_YouTube_1.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2020\/05\/WFH___Mara_Unmuted___Progressive_Insurance_Commercial_-_YouTube_1.png?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2020\/05\/WFH___Mara_Unmuted___Progressive_Insurance_Commercial_-_YouTube_1.png?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2020\/05\/WFH___Mara_Unmuted___Progressive_Insurance_Commercial_-_YouTube_1.png?resize=1050%2C600&ssl=1 3x"},"classes":[]},{"id":13465,"url":"https:\/\/www.adpulp.com\/when-youre-car-is-a-media-center-theres-no-escape\/","url_meta":{"origin":33007,"position":5},"title":"When Your Car Is A Media Center, There&#8217;s No Escape","author":"David Burn","date":"November 7, 2011","format":false,"excerpt":"Kelly Clarkson with Chris Berman riding shotgun in a Toyota Camry. What the...? Yes, that's James Lipton and Andrew Zimmerman in the back. Loading the car with four seemingly disparate media makers supports the car as media center concept. Why the passengers are singing along with the Grammy winner behind\u2026","rel":"","context":"In &quot;Car Account&quot;","block_context":{"text":"Car Account","link":"https:\/\/www.adpulp.com\/category\/car-account\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/posts\/33007","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/comments?post=33007"}],"version-history":[{"count":0,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/posts\/33007\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/media\/33011"}],"wp:attachment":[{"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/media?parent=33007"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/categories?post=33007"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/tags?post=33007"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}