{"id":37400,"date":"2022-02-06T07:19:45","date_gmt":"2022-02-06T13:19:45","guid":{"rendered":"https:\/\/www.adpulp.com\/?p=37400"},"modified":"2022-02-06T07:21:45","modified_gmt":"2022-02-06T13:21:45","slug":"pringles-were-not-made-for-you-you-were-made-for-pringles","status":"publish","type":"post","link":"https:\/\/www.adpulp.com\/pringles-were-not-made-for-you-you-were-made-for-pringles\/","title":{"rendered":"Pringles Were Not Made for You, You Were Made for Pringles"},"content":{"rendered":"<p dir=\"ltr\">Packaged goods advertising is often mind-numbing. So, imagine everyone&#8217;s surprise to learn that Pringles is Mind Popping. What is Mind Popping? <strong>This is Mind Popping: the universe is shaped like a Pringles chip.<\/strong> Saying so takes &#8216;self-absorbed&#8217; to a saltier place. But it&#8217;s fun, so let&#8217;s watch.<\/p>\n<p><span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe loading=\"lazy\" class=\"youtube-player\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/0Lg0vCuoc4I?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-US&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\"><\/iframe><\/span><\/p>\n<p dir=\"ltr\">Pringles worked with London-based advertising agency <a href=\"https:\/\/www.grey.com\/en\/uk\">Grey\/UK<\/a> on the activation.<\/p>\n<p dir=\"ltr\">Christopher Lapham and Aaron McGurk, Global Group Creative Directors at Grey stated: \u201cWhen we researched Pringles we started to discover stories and facts that blew our minds. The fact that <a href=\"https:\/\/en.wikipedia.org\/wiki\/Gene_Wolfe\">a famous sci-fi author<\/a> invented their baking machine, that the universe is shaped like a Pringles chip, and that the chip perfectly fits the tongue, all led us to the thought of \u2018Mind Popping\u2019 and how, what looks like a simple potato chip, is in fact so much more.\u201d<\/p>\n<p dir=\"ltr\">Alongside the campaign launch, Pringles will host a five-minute Mind Popping light show created by experiential agency Onepointfive at the Lee Valley VeloPark (London 2021 Olympic Velodrome), featuring animations and influencer content from <a href=\"https:\/\/twitter.com\/byollieb\">Ollie B<\/a>. The Mind Popping light show will be webcast live on Pringles&#8217; <a href=\"https:\/\/www.youtube.com\/user\/pringles\">YouTube channel<\/a> at 7:30 pm GMT on the 9<sup>th<\/sup> February 2022.<\/p>\n<p dir=\"ltr\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-37401\" src=\"https:\/\/www.adpulp.com\/wp-content\/uploads\/2022\/02\/Mind-Popping-Animated.gif\" alt=\"\" width=\"800\" height=\"450\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Packaged goods advertising is often mind-numbing. So, imagine everyone&#8217;s surprise to learn that Pringles is Mind Popping. What is Mind Popping? This is Mind Popping: the universe is shaped like a Pringles chip. Saying so takes &#8216;self-absorbed&#8217; to a saltier place. But it&#8217;s fun, so let&#8217;s watch. Pringles worked with London-based advertising agency Grey\/UK on [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":37402,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[83,127,194],"tags":[],"class_list":{"0":"post-37400","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-animation","8":"category-creative-review","9":"category-food-and-beverage","10":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Pringles Were Not Made for You, You Were Made for Pringles - Adpulp<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.adpulp.com\/pringles-were-not-made-for-you-you-were-made-for-pringles\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pringles Were Not Made for You, You Were Made for Pringles - Adpulp\" \/>\n<meta property=\"og:description\" content=\"Packaged goods advertising is often mind-numbing. So, imagine everyone&#8217;s surprise to learn that Pringles is Mind Popping. What is Mind Popping? This is Mind Popping: the universe is shaped like a Pringles chip. Saying so takes &#8216;self-absorbed&#8217; to a saltier place. But it&#8217;s fun, so let&#8217;s watch. Pringles worked with London-based advertising agency Grey\/UK on [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.adpulp.com\/pringles-were-not-made-for-you-you-were-made-for-pringles\/\" \/>\n<meta property=\"og:site_name\" content=\"Adpulp\" \/>\n<meta property=\"article:published_time\" content=\"2022-02-06T13:19:45+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-02-06T13:21:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.adpulp.com\/wp-content\/uploads\/2022\/02\/Tongue-Hugger-48-Sheet-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1438\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"David Burn\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@davidburn\" \/>\n<meta name=\"twitter:site\" content=\"@adpulp\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"David Burn\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.adpulp.com\/pringles-were-not-made-for-you-you-were-made-for-pringles\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.adpulp.com\/pringles-were-not-made-for-you-you-were-made-for-pringles\/\"},\"author\":{\"name\":\"David Burn\",\"@id\":\"https:\/\/www.adpulp.com\/#\/schema\/person\/40be2d95bd1121a5f5da567c4059856c\"},\"headline\":\"Pringles Were Not Made for You, You Were Made for Pringles\",\"datePublished\":\"2022-02-06T13:19:45+00:00\",\"dateModified\":\"2022-02-06T13:21:45+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.adpulp.com\/pringles-were-not-made-for-you-you-were-made-for-pringles\/\"},\"wordCount\":211,\"publisher\":{\"@id\":\"https:\/\/www.adpulp.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.adpulp.com\/pringles-were-not-made-for-you-you-were-made-for-pringles\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.adpulp.com\/wp-content\/uploads\/2022\/02\/Tongue-Hugger-48-Sheet-scaled.jpg\",\"articleSection\":[\"Animation\",\"Featured Creative\",\"Food and Beverage\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.adpulp.com\/pringles-were-not-made-for-you-you-were-made-for-pringles\/\",\"url\":\"https:\/\/www.adpulp.com\/pringles-were-not-made-for-you-you-were-made-for-pringles\/\",\"name\":\"Pringles Were Not Made for You, You Were Made for Pringles - 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