{"id":37534,"date":"2022-04-29T12:19:09","date_gmt":"2022-04-29T17:19:09","guid":{"rendered":"https:\/\/www.adpulp.com\/?p=37534"},"modified":"2022-04-29T12:19:09","modified_gmt":"2022-04-29T17:19:09","slug":"leo-burnett-receives-four-grand-clios-for-their-gun-control-work","status":"publish","type":"post","link":"https:\/\/www.adpulp.com\/leo-burnett-receives-four-grand-clios-for-their-gun-control-work\/","title":{"rendered":"Leo Burnett Receives Four Grand Clios for their Gun Control Work"},"content":{"rendered":"<p><span class=\"tooltipsall tooltip_post_id_27358 classtoolTips127\" data-hasqtip=\"13\" aria-describedby=\"qtip-13\">Since 1963, nearly 193,000 children and teens have been killed with guns on American soil<\/span>\u2014more than four times the number of U.S. soldiers killed in action in the Vietnam, Persian Gulf, Afghanistan, and Iraq wars combined, according to <a href=\"https:\/\/www.childrensdefense.org\/state-of-americas-children\/soac-2021-gun-violence\/\">Children&#8217;s Defense Fund<\/a>.<\/p>\n<p>According to the gun control advocacy group <a href=\"https:\/\/changetheref.org\/\">Change The Ref<\/a>, last year alone 3,044 more students did not get the chance to graduate because they were killed by a gun.<\/p>\n<p>I find it hard to write the next sentence after being obliterated by the devasting facts of life as revealed above.<\/p>\n<p>In what kind of a world are children routinely murdered?<\/p>\n<h2>Change the Ref Is Changing the Score<\/h2>\n<p>Change the Ref was started by Manuel and Patricia Oliver in the memory of their son Joaquin who was a victim of the Parkland High School shooting.<\/p>\n<p>Last night at the Clio Awards ceremony Manuel brought the house to tears with a powerful call to action for advertisers to use their influence to prevent gun violence, stating: <strong>\u201cThe advertising industry is the most powerful force because you can change the future by telling the truth.\u201d<\/strong><\/p>\n<p><span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe loading=\"lazy\" class=\"youtube-player\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/CJf6PSreThc?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-US&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\"><\/iframe><\/span><\/p>\n<h2><\/h2>\n<h2>Duped Into Being Themselves<\/h2>\n<p class=\"Text_body__RHoKK Text_root__1Vf_e richtext_paragraph__PYrlR Text_fadeReveal__hk8ql Text_visible__2H8v1\"><span class=\"Text_content__1YSVn\">Last year, Change The Ref worked with Leo Burnett Chicago to invite former NRA president, David Keene, and prominent economist and gun advocate, John Lott, to speak at the graduation of James Madison Academy in Las Vegas, NV. <\/span><\/p>\n<p class=\"Text_body__RHoKK Text_root__1Vf_e richtext_paragraph__PYrlR Text_fadeReveal__hk8ql Text_visible__2H8v1\"><span class=\"Text_content__1YSVn\">Ironically, if these men who dedicated their lives to opposing background checks had conducted one here, they would have learned that JMA was a fictional institution created by the team at Leo Burnett. <\/span><span class=\"Text_content__1YSVn\"><br \/>\n<\/span><\/p>\n<p><span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe loading=\"lazy\" class=\"youtube-player\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/e-ZZ1REoqsU?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-US&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\"><\/iframe><\/span><\/p>\n<p>Lott later said this was his first graduation speech and he planned to speak about life advice, not politics, but the organizers insisted that he address gun rights. After appearing at the &#8220;rehearsal&#8221;, he received a call that the graduation was canceled, and never heard back from the organizers.<\/p>\n<p>Lott told <a href=\"https:\/\/news3lv.com\/news\/local\/gun-activists-tricked-into-speaking-at-fake-las-vegas-high-school-graduation\">KSNV<\/a> in Las Vegas that he didn&#8217;t realize the speech was fake until news sites started calling him for comments.<\/p>\n<h2>22 Trophies for the Brutal Truth<\/h2>\n<p>For their efforts, <a href=\"https:\/\/leoburnett.com\/news\/leo-burnett-stages-graduation-for-the-lost-class\">Leo Burnett Chicago<\/a> took home four Grand Clios in Print, Direct, Experience\/Activation, and Integrated campaign. In total, the work earned 22 trophies this cycle.<\/p>\n<p><span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe loading=\"lazy\" class=\"youtube-player\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/TwNJtPOhACI?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-US&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\"><\/iframe><\/span><\/p>\n<p>Seeing the empty chairs in a field where happy graduates would otherwise be is a such powerful demonstration of the core problem. We can only care so much about the original intent of the Second Amendment when kids are being shot and killed in our schools, in movie theaters, at concerts, and so on.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Since 1963, nearly 193,000 children and teens have been killed with guns on American soil\u2014more than four times the number of U.S. soldiers killed in action in the Vietnam, Persian Gulf, Afghanistan, and Iraq wars combined, according to Children&#8217;s Defense Fund. According to the gun control advocacy group Change The Ref, last year alone 3,044 [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":37535,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[149,39,127],"tags":[],"class_list":{"0":"post-37534","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-advocacy","8":"category-awards","9":"category-creative-review","10":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Leo Burnett Receives Four Grand Clios for their Gun Control Work - Adpulp<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.adpulp.com\/leo-burnett-receives-four-grand-clios-for-their-gun-control-work\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Leo Burnett Receives Four Grand Clios for their Gun Control Work - Adpulp\" \/>\n<meta property=\"og:description\" content=\"Since 1963, nearly 193,000 children and teens have been killed with guns on American soil\u2014more than four times the number of U.S. soldiers killed in action in the Vietnam, Persian Gulf, Afghanistan, and Iraq wars combined, according to Children&#8217;s Defense Fund. 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Typically, when legislators fail to act to protect people, the makers of dangerous products and perpetrators of dangerous industry practices are held in check by the threat of civil litigation. 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But People With Guns Do.","author":"David Burn","date":"January 16, 2013","format":false,"excerpt":"The National Rifle Association makes \"repugnant and cowardly\" ads, but the gun lobby appears slightly more adept at brand-sponsored content. Here's a look at a video from their \"Life of Duty\" series sponsored by Smith & Wesson and Brownell's, the world's largest supplier of firearms accessories, gun parts and gunsmithing\u2026","rel":"","context":"In &quot;Advocacy&quot;","block_context":{"text":"Advocacy","link":"https:\/\/www.adpulp.com\/category\/advocacy\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":30663,"url":"https:\/\/www.adpulp.com\/citizens-of-the-sunshine-state-intend-to-amend-the-fl-constitution-and-save-lives\/","url_meta":{"origin":37534,"position":2},"title":"Citizens of the Sunshine State Intend to Amend the FL Constitution and Save Lives","author":"David Burn","date":"July 29, 2019","format":false,"excerpt":"Do you live in Florida? Will you vote to ban assault weapons? Chances are good that the issue will be on the ballot in 2020. Florida law allows citizens to propose amendments to the state constitution by petition. The issue can then be put before voters in a general election,\u2026","rel":"","context":"In &quot;Advocacy&quot;","block_context":{"text":"Advocacy","link":"https:\/\/www.adpulp.com\/category\/advocacy\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2019\/07\/Ban_Assault_Weapons_NOW.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2019\/07\/Ban_Assault_Weapons_NOW.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2019\/07\/Ban_Assault_Weapons_NOW.png?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2019\/07\/Ban_Assault_Weapons_NOW.png?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2019\/07\/Ban_Assault_Weapons_NOW.png?resize=1050%2C600&ssl=1 3x"},"classes":[]},{"id":22432,"url":"https:\/\/www.adpulp.com\/three-words-kids-never-hear-lockdown-drill-complete\/","url_meta":{"origin":37534,"position":3},"title":"Three Words Kids Should Never Hear: &#8220;Lockdown Drill Complete&#8221;","author":"David Burn","date":"December 11, 2014","format":false,"excerpt":"When I grew up, gun violence had yet to rear its ugly head in our schools. Frankly, I can not imagine how scared American kids are to go to school today, to say nothing of the fears of their parents. 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Yes, the NRA and its members will\u2026","rel":"","context":"In &quot;Advocacy&quot;","block_context":{"text":"Advocacy","link":"https:\/\/www.adpulp.com\/category\/advocacy\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":32474,"url":"https:\/\/www.adpulp.com\/goodby-silverstein-caps-a-knee-makes-police-violence-walk-with-a-limp\/","url_meta":{"origin":37534,"position":5},"title":"Goodby Silverstein Caps A Knee, Makes Police Violence Walk with a Limp","author":"David Burn","date":"February 26, 2020","format":false,"excerpt":"Courageous Conversation Global Foundation, with help from Goodby Silverstein & Partners, is launching its new \u201cNot a Gun\u201d campaign in Austin, Texas, to help drive meaningful transformation in the community. At the heart of the campaign's anti-lethal message is the idea that it's not a gun that the black man\u2026","rel":"","context":"In &quot;Advocacy&quot;","block_context":{"text":"Advocacy","link":"https:\/\/www.adpulp.com\/category\/advocacy\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2020\/02\/Mapping_Police_Violence_-_Mozilla_Firefox-e1582729573577.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2020\/02\/Mapping_Police_Violence_-_Mozilla_Firefox-e1582729573577.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2020\/02\/Mapping_Police_Violence_-_Mozilla_Firefox-e1582729573577.png?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2020\/02\/Mapping_Police_Violence_-_Mozilla_Firefox-e1582729573577.png?resize=700%2C400&ssl=1 2x"},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/posts\/37534","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/comments?post=37534"}],"version-history":[{"count":0,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/posts\/37534\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/media\/37535"}],"wp:attachment":[{"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/media?parent=37534"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/categories?post=37534"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/tags?post=37534"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}