{"id":37728,"date":"2023-06-02T11:40:22","date_gmt":"2023-06-02T16:40:22","guid":{"rendered":"https:\/\/www.adpulp.com\/?p=37728"},"modified":"2023-06-16T11:45:28","modified_gmt":"2023-06-16T16:45:28","slug":"ad-chatter-season-4-episode-2-steve-red-of-rtop","status":"publish","type":"post","link":"https:\/\/www.adpulp.com\/ad-chatter-season-4-episode-2-steve-red-of-rtop\/","title":{"rendered":"Ad Chatter Season 4, Episode 2: Steve Red of RTO+P"},"content":{"rendered":"<div id=\"buzzsprout-player-12968703\"><\/div>\n<p><script src=\"https:\/\/www.buzzsprout.com\/1313542\/12968703-ad-chatter-season-4-episode-2-steve-red-of-rto-p.js?container_id=buzzsprout-player-12968703&#038;player=small\" type=\"text\/javascript\" charset=\"utf-8\"><\/script><\/p>\n<p>During this episode of Ad Chatter, host Dan Goldgeier talks about the advantages and challenges of mid-sized independent ad agencies with Steve Red, the President + CCO of Red Tettemer O\u2019Connell &amp; Partners in Philadelphia.<\/p>\n<p>Discussion topics include:<\/p>\n<ul>\n<li>How a copywriter\/art director partnership became a business partnership<\/li>\n<li>His agency\u2019s \u201cNo shitheads\u201d rule<\/li>\n<li>Whether he\u2019d pitch the Tesla ad account if he had a legit shot at it<\/li>\n<\/ul>\n<p>It\u2019s a fun, 26-minute conversation.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>During this episode of Ad Chatter, host Dan Goldgeier talks about the advantages and challenges of mid-sized independent ad agencies with Steve Red, the President + CCO of Red Tettemer O\u2019Connell &amp; Partners in Philadelphia. Discussion topics include: How a copywriter\/art director partnership became a business partnership His agency\u2019s \u201cNo shitheads\u201d rule Whether he\u2019d pitch [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":37730,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[329,6,3,87,161,334],"tags":[],"class_list":{"0":"post-37728","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ad-chatter","8":"category-ad-people","9":"category-agencies","10":"category-copy","11":"category-industry-analysis","12":"category-podcast","13":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ad Chatter Season 4, Episode 2: Steve Red of RTO+P - Adpulp<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.adpulp.com\/ad-chatter-season-4-episode-2-steve-red-of-rtop\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ad Chatter Season 4, Episode 2: Steve Red of RTO+P - Adpulp\" \/>\n<meta property=\"og:description\" content=\"During this episode of Ad Chatter, host Dan Goldgeier talks about the advantages and challenges of mid-sized independent ad agencies with Steve Red, the President + CCO of Red Tettemer O\u2019Connell &amp; Partners in Philadelphia. 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In this 29-minute podcast, Dan and Steve chat about: \u2022 What\u2026","rel":"","context":"In &quot;Ad People&quot;","block_context":{"text":"Ad People","link":"https:\/\/www.adpulp.com\/category\/ad-people\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2024\/05\/61pmanjklL._SL1360_.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2024\/05\/61pmanjklL._SL1360_.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2024\/05\/61pmanjklL._SL1360_.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2024\/05\/61pmanjklL._SL1360_.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":35326,"url":"https:\/\/www.adpulp.com\/ad-chatter-special-edition-with-steve-harrison\/","url_meta":{"origin":37728,"position":4},"title":"Ad Chatter: Special Edition with Steve Harrison","author":"Dan Goldgeier","date":"September 30, 2020","format":false,"excerpt":"I recently reviewed Steve Harrison's new book here on Adpulp.com, Can\u2019t Sell Won\u2019t Sell: Advertising, politics and culture wars. Why adland has stopped selling and started saving the world. In this special edition of Ad Chatter, I talked with Steve a little more about his book. 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At Pyro, I wasn't allowed to be funny. It was more about being cool. And so when I went to Mother, if I tried to do anything cool, it was like, where's the\u2026","rel":"","context":"In &quot;Ad Chatter&quot;","block_context":{"text":"Ad Chatter","link":"https:\/\/www.adpulp.com\/category\/ad-chatter\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2023\/12\/YOU-ARE-EVERYTHING-scaled.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2023\/12\/YOU-ARE-EVERYTHING-scaled.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2023\/12\/YOU-ARE-EVERYTHING-scaled.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2023\/12\/YOU-ARE-EVERYTHING-scaled.jpg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2023\/12\/YOU-ARE-EVERYTHING-scaled.jpg?resize=1050%2C600&ssl=1 3x, https:\/\/i0.wp.com\/www.adpulp.com\/wp-content\/uploads\/2023\/12\/YOU-ARE-EVERYTHING-scaled.jpg?resize=1400%2C800&ssl=1 4x"},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/posts\/37728","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/comments?post=37728"}],"version-history":[{"count":0,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/posts\/37728\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/media\/37730"}],"wp:attachment":[{"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/media?parent=37728"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/categories?post=37728"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.adpulp.com\/wp-json\/wp\/v2\/tags?post=37728"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}